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New to website building and unsure where to start? Look no further as 1&1 provides a number of features to make site building as easy and cost efficient as possible.…
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If you enjoy the prospect of being your own boss and maintaining creative flexibility, the idea of becoming a web design entrepreneur may appeal to you. Whether you have had experience working as a web designer in the past or you are interested in launching an entirely new career, there are a few things to be aware of in order to make sure your business endeavor is as successful as possible. Stay on Top of the Latest Design Trends In the world of web design, trends can change quickly. In order to ensure that your business is as competitive as possible and that you are able to provide your customers with the best service, it is vital that you stay on top of the latest design trends. This will often mean subscribing to industry newsletters and attending conferences that will allow you to be aware of the latest changes in the industry as they occur. Have the Right Tools of the Trade If you are considering starting your own web design business, you need to have the right tools. The… Read more

If your website is not viewable on all browsers, you could be missing prospects and not even know it. With a number of browsers now available on a wide array of devices, including mobile devices, it has become increasingly important to ensure that your website is viewable on every available browser. Yet, many web designers continue to make the mistake of only checking the browser they use most commonly and forget that when a user pulls up their site on a different browser, they could have an entirely different experience. If the site is slow to load or simply does not load properly, the visitor could lose patience and exit the site. This is an opportunity lost that you might never be able to achieve again. Why Sites Appear Differently on Different Types of Browsers One of the reasons that a site might not be viewed in the same way on every browser is the fact that not all browsers behave in the same manner. Based on how the site is coded, that site could actually appear differently in each… Read more

As a restaurant owner, do you really need a mobile optimized website in addition to your regular website? The answer is a resounding yes! One of the most common reasons that many restaurant owners do not have a mobile website is because they think their old website is enough. Even if you have a great regular website, it is important to keep in mind that your customers likely cannot access it properly using their smartphones. This means that they can usually only access it when they are at home, not when they are out and about and more likely to stop by your restaurant. In the last year alone, mobile usage has grown at an exponential rate. Not only are most diners locating restaurants through the Internet, but most of them are using their smartphones to conduct local restaurant searches. If your customers are searching for your restaurant online using a smartphone, however, and they come across a site that is not mobile optimized or responsive, they may experience trouble in accessing important information. Such information could include your address or a… Read more

Oftentimes, people make the mistake of letting their egos get in the way of building a website that is best for their business and their business needs. There can oftentimes be a fine line between creating a website that offers a personalized touch and injecting too much personality into your website. It must always be kept in mind that a business website is just that; a business website. As such, it is vital that you take care to maintain a professional image at all times. There should never be a situation arise where a new visitor lands on your website and has to question whether they have landed on your personal website or your business website. The two should not be interchangeable. Even if you are a freelancer or private consultant, your website should be professional at all times. What Do Your Customers Want? One of the more common mistakes that many people make in designing their website is thinking too much about what they want their website to look like. Ultimately, what you should really focus on is what… Read more

As a website designer, if you are searching for a job or trying to establish a new business, a portfolio can be a great way to do so. In the event that you do not have a portfolio of samples, you might wonder whether creating websites for fictional companies is a good way to increase your portfolio. The key to keep in mind here is that if you create samples for fictitious companies, there is a chance that you could be found out. If a potential client should happen to do a bit of research and discover that the companies you have purported to have designed a website for do not actually exist, not only might you lose the client, but it could affect your reputation. Should you lack experience with paid clients, consider offering your services to friends and families and using those as a basis for building your portfolio of samples. This can give you a solid basis for building and establishing your portfolio without doing something that could permanently damage your business. When prepared correctly, a digital… Read more